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January 22.2026

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Jill Hirsch Appointed as CEO of NJSEA: Transforming Sussex County NJ

Jill Hirsch Takes Charge of NJSEA: A New Era for New Jersey Sports

In an exciting development for New Jersey, Governor Mikie Sherrill has appointed Jill Hirsch as the new President and CEO of the New Jersey Sports & Exposition Authority (NJSEA). This decision, effective January 23, comes at a pivotal moment as the state prepares to host the FIFA World Cup matches at MetLife Stadium this coming summer.

Why Hirsch is a Perfect Fit

Hirsch is not new to public service; her background includes serving as the political director for Sherrill’s campaign and being a dedicated advocate for children's rights through her work with the Legal Aid Society. Her experience makes her uniquely qualified to lead NJSEA as it embarks on significant infrastructure and economic projects that will impact communities across Sussex County and beyond.

The Role of NJSEA in Local Development

The NJSEA plays a crucial role in driving economic growth throughout the region. It oversees major venues including MetLife Stadium, where not only sports but also large-scale events like concerts take place, driving tourism and local revenue.

As Hirsch stated, “The NJSEA is a unique and exceptional public authority with an outsized impact on New Jersey's economy and global profile.” With her leadership, the authority can leverage the upcoming World Cup not just for sports, but also as an opportunity to enhance local infrastructure and community investment.

A Community-Focused Leader

Having lived in places like Andover Borough and Newton, Hirsch appreciates the diverse communities that make up Northern NJ. Her aim is to ensure that the benefits of the NJSEA’s initiatives flow toward areas like Byram Township, Frankford Township, and Sparta Township.

As she takes office, Hirsch is expected to prioritize collaborations that enhance local quality of life and recognize the unique characteristics of each town and borough, from Hamburg Borough to Vernon Township.

The Road Ahead

Hirsch’s leadership begins amidst exciting prospects for New Jersey's future, with the World Cup providing a once-in-a-lifetime opportunity to showcase the state. Community members can anticipate not just sporting events, but a wave of revitalization efforts aimed at improving the social and economic fabric throughout Sussex County NJ.

As we move forward, let us support Hirsch in her ambitions to elevate NJSEA and create lasting change for all residents. This is more than just sports; it’s about community, growth, and that unique New Jersey spirit.

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Jill Hirsch Appointed as CEO of NJSEA: Transforming Sussex County NJ

Jill Hirsch Takes Charge of NJSEA: A New Era for New Jersey Sports

Why Hirsch is a Perfect Fit

The Role of NJSEA in Local Development

A Community-Focused Leader

The Road Ahead

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