
Goodis Sweetens the Market: Expanding Swedish Candy to the EU
In a bold move that bridges the Atlantic for candy lovers, Goodis, a Carlstadt-based importer, is now bringing the beloved flavors of Sweden to the European Union. Known for their colorful gummies, chocolates, and licorice, Goodis is launching shipping to all 27 EU member countries, showcasing a commitment to expanding their reach.
Founded by Timothy Akguc, along with partners in Sweden, Nemrud Kurt and Isa Afram, Goodis has carved a niche among American importers. Eight months post its successful launch in New Jersey, Akguc expressed excitement about this expansion, emphasizing the increase in demand for Swedish candy, affectionately referred to as "godis." This candy has become a sensation across social media, garnering significant attention through taste tests and creative showcases of unique gummy shapes.
Commitment to Quality and Service
As European orders will ship directly from Sweden, Kurt reassured U.S. customers that operations at their existing 100,000-square-foot warehouse would remain unaffected. “Our mission is ambitious and clearly defined—we’ll keep serving our U.S. customers while sharing our delightful candy with Europe,” he stated. The strategy highlights Goodis’s readiness to adapt and grow amidst new opportunities.
A Candy Craze Fueled by Social Media
Since the onset of 2024, Swedish candy has been trending, with social media platforms buzzing as users showcase their flavorful hauls and vibrant experiences. The unique textures and tastes of "godis" distinguish it from traditional American sweets, making it an exciting choice for candy enthusiasts worldwide. The captivating social media craze has undoubtedly paved the way for Goodis to capitalize on this growing trend.
What’s next for Goodis? As Kurt passionately put it, “The sky’s the limit.” Their commitment to providing the cleanest and tastiest candy signals that Goodis is poised for significant growth, inspiring a sweet adventure for candy fans across Europe.
Write A Comment